Authentically Written

Blog articles about communications, marketing, advertising and more.

Melyssa P. Edwards Melyssa P. Edwards

The future is AI and people

At an event last week, a fellow entrepreneur made a comment that really made me dig deep and think. They said building the business I'm building must be particularly difficult due to the pervasiveness of AI. 

Read More
Melyssa P. Edwards Melyssa P. Edwards

Why every business needs an editor

At the end of the day, every business needs someone who can challenge assumptions, ask thoughtful questions, and help bridge the gap between expertise and understanding. 

Read More
Melyssa P. Edwards Melyssa P. Edwards

The summary isn’t the story

Yesterday, I was listening to a sermon by Pastor Steven Furtick of Elevation Church, and he said something that stuck with me: Don’t get so stuck on the summary …

Read More
Melyssa P. Edwards Melyssa P. Edwards

For the love of clarity

Anyone remember the 1990s movie Philadelphia starring Denzel Washington and Tom Hanks? Throughout two-hour film …

Read More
Melyssa P. Edwards Melyssa P. Edwards

The conversations we need more of

As a society, we have become accustomed to move as quickly as possible. We binge-watch entire TV series to get to the ending. We skip the commercials. We listen to audiobooks at double speed. We buy the express pass so we can skip the line. We’re always rushing toward the outcome.

Read More
Melyssa P. Edwards Melyssa P. Edwards

Understanding begins with listening

I know I still have many miles to go in this career, but when I look back on the past 25 years and even beyond that, I realize my communication career started began taking shape long before I took a single course, wrote a single article, or facilitated a single workshop. 

Read More
Melyssa P. Edwards Melyssa P. Edwards

“Just Be Yourself” isn’t the whole story

Being yourself doesn't mean sharing every thought, experience, and detail of your life. It means understanding which parts of your story are most relevant to the people you want to serve.

Read More
Melyssa P. Edwards Melyssa P. Edwards

The courage to write what’s real

Earlier this year, during one of my book club meetings, the author joined us to discuss the book and her writing process. She’s a prolific best-selling author, and something she offered as advice to other writers has stuck with me ever since: Don’t be …

Read More
Melyssa P. Edwards Melyssa P. Edwards

The importance of being honest

Honesty really is the best policy. When the people around us, whether they be in personal or professional relationships, are less than truthful; it hurts.

Read More
Melyssa P. Edwards Melyssa P. Edwards

The Stories We Don’t Tell

Some professionals think withholding information gives them a leg up or makes them look more competent. That is not the flex they think it is. Not sharing information so you can appear like the “know-it-all” is a harmful form of storytelling.

Read More
Melyssa P. Edwards Melyssa P. Edwards

🔥Busy isn’t the same as effective

At a previous gig, we held weekly corporate status meetings where one team member would share what they were working on. Without fail, they'd start with the same phrase …

Read More
Melyssa P. Edwards Melyssa P. Edwards

On mindfulness and writing

How mindfulness and writing can help fuel creativity: This year, I’ve used mindfulness to elevate my writing. It has helped me be more intentional. When I slow down I notice more. I become less reactive and more reflective.

Read More
Melyssa P. Edwards Melyssa P. Edwards

Mindfulness is a growth mindset

Mindfulness has been my quiet resolution word of the year. From intentional breathing to guided meditation to carving out time for reflection, I’m forming the important habit of slowing down; not just to rest but to listen to myself, to others, to the moment I’m living in.

Read More